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The 2024 IPI World Congress and Media Innovation Festival will gather leading journalists, editors, and publishers from around the world in Sarajevo from May 22 to 24, 2024. Under the theme “Navigating Crises: Journalism at a Turning Point”, this event will provide a vital space for media professionals, thought leaders, and innovators to explore new solutions, foster understanding, and critically examine the role of the media in addressing the great crises of our time.

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Organized by the International Press Institute (IPI).
Friday, May 24 • 09:30 - 10:45
Audience-first journalism: Innovative strategies to build trust in your brand

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Learn from media pioneers driving innovation in audience engagement, subscriber and member retention and user acquisition. Each panelist works at the intersection of connecting with audiences and building the product and technology that strengthen relationships with users. From solutions like chatbots and immersive onboarding experiences to user feedback tools, learn how connecting with your audience through innovation in technology can help you build trust in your brand.
Moderators
avatar for Ariadne Papagapitos

Ariadne Papagapitos

Impact Director, Lighthouse Reports
Ariadne has 15 years of experience building programmes on conflict resolution, governance and human rights in complex contexts for philanthropic institutions and nonprofits. Prior to joining Lighthouse, she was a consultant to foundations working on forced migration, director of the... Read More →

Speakers
avatar for Tomáš Bella

Tomáš Bella

Chief Digital Officer, Denník N
Tomáš Bella is co-founder and chief digital officer of Denník N (dennikn.sk), an independent daily paper published in Slovak, Czech and Hungarian that is focused on long-form high-quality journalism and also develops open-source software for publishers (remp2030.com). Before, he... Read More →
avatar for Anu Harchu

Anu Harchu

Content Creator & Media Consultant
Anu Harchu is a content creator and media consultant with a fervent commitment to fostering resilience in the face of a changing climate and advancing the shift towards regenerative cultures.Commencing a professional journey in financial journalism, Anu delved into reporting and eventually... Read More →
avatar for Nicolás Ríos

Nicolás Ríos

Audience and Community Director, Documented
Nicolás Ríos is an Emmy-nominated multilingual Chilean journalist, who holds a Master in Digital Media Innovation from New York University and a B.S. in Social Communication from the Pontifical Catholic University of Chile. He worked as a reporter and a documentary fixer for Vice... Read More →
avatar for Mungo Soggot

Mungo Soggot

CEO, Scrolla.Africa
Mungo is founder and CEO of Scrolla. Between 1994 and 2002 he worked on Business Day and then on the Mail & Guardian, where he was investigations editor and then news editor. He also wrote for the Guardian, Africa Confidential and the EIU. In 2003 he became a business intelligence... Read More →
avatar for Ximena Villagrán Barillas

Ximena Villagrán Barillas

Chief Operating Officer, Maldita.es
Ximena is a Guatemalan journalist specialized in Investigative Journalism and Data and expert in management and funding of media outlets, and currently the COO of Maldita.es. She has collaborated in several media outlets in several countries and was a fellow at School of Data and... Read More →

Friday May 24, 2024 09:30 - 10:45 CEST
Congress Hall
  Panel Discussion

Attendees (27)